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Podcast consumption in Latin America

Statistics report on podcast consumption in Latin America

This report features the latest data on podcast consumption in Latin America. It provides an overview of the podcasting market on global and regional levels. The report delves into podcast consumer preferences in the five largest Latin American economies: Argentina, Brazil, Chile, Colombia, and Mexico.

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Table of contents

Overview

5
  • Premium Statistic Podcast listeners in Latin America 2023-2027
  • Premium Statistic Change in number of podcast listeners in Latin America 2023-2027
  • Premium Statistic Most used podcast platforms in Latin America 2023
  • Premium Statistic Most popular podcast genres in Latin America 2025
  • Premium Statistic Most popular podcast sales networks in Latin America 2025, by weekly downloads

Argentina

4
  • Premium Forecast Most used media services in Argentina 2024
  • Premium Forecast Most purchased ePublishing products in Argentina 2023
  • Premium Forecast Digital audio purchases in Argentina 2024
  • Premium Forecast Sources of information about products in Argentina 2024

Brazil

7
  • Premium Statistic Brazil: leading internet activities 2024
  • Premium Forecast Most purchased ePublishing products in Brazil 2023
  • Premium Statistic Share of internet users listening to podcasts in Brazil 2020-2025
  • Premium Statistic Share of internet users listening to podcasts in Brazil 2020-2023, by gender
  • Premium Statistic Share of internet users listening to podcasts in Brazil 2020-2023, by age group
  • Premium Forecast Digital audio usage by device in Brazil 2023
  • Premium Forecast Drivers of digital audio purchases in Brazil 2023

Chile

5
  • Premium Forecast Most used media services in Chile 2024
  • Premium Statistic Selected audio media formats consumption in Chile 2023-2024
  • Premium Statistic Preferred devices and platforms for podcast listening in Chile 2024
  • Premium Forecast Most purchased ePublishing products in Chile 2023
  • Premium Forecast Digital audio purchases in Chile 2024

Colombia

4
  • Premium Forecast Most used media services in Colombia 2024
  • Premium Forecast Most purchased ePublishing products in Colombia 2023
  • Premium Forecast Digital audio purchases in Colombia 2024
  • Premium Forecast Sources of information about products in Colombia 2024

Mexico

4
  • Premium Statistic Number of podcast consumers in Mexico 2016-2027
  • Premium Statistic Average daily time spent listening to podcasts in Mexico 2021-2024
  • Premium Statistic Leading podcast apps in Mexico 2024
  • Premium Forecast Sources of information about products in Mexico 2025

Spotlight: Spotify

3
  • Premium Statistic Spotify's global share of premium subscribers Q4 2025, by region
  • Premium Statistic Spotify's MAUs in Latin America Q1 2016-Q4 2025
  • Premium Statistic Spotify's premium subscribers in Latin America Q1 2019-Q4 2025
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