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Generation Z in Germany

Statistics report about Generation Z in Germany

This report presents a comprehensive overview of statistical figures on Generation Z in Germany. While sources differ slightly regarding a fixed age group definition for this generation, generally members are those who were born between 1999 and 2009. The report includes chapters on population figures, career and finances, social media usage and free time, as well as consumption habits.

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Table of contents

Overview

8
  • Premium Statistic Number of residents in Germany 2024, by generation
  • Basic Statistic Population of Germany 2025, by age group
  • Basic Statistic Men and women in Germany in 2024, by age group
  • Premium Statistic Societal challenges facing Generation Z worldwide 2024
  • Premium Statistic Number of abortions in Germany 2013-2023, by age group
  • Premium Statistic Number of crime suspects in Germany 2023, by age group
  • Premium Statistic Most likeable political parties Germany 2024, by generation
  • Premium Statistic Values and attitude to life in Germany 2024, by generation

Finances and career

5
  • Premium Statistic Generations in Germany 2021, by household ownership of financial investments
  • Premium Statistic Acquisition and interest in investments by Generations Y and Z Germany 2022
  • Premium Statistic Leading financial information sources for Generation Y in Germany 2022
  • Premium Statistic GenZ and Millennials: employment status in Germany in 2022
  • Premium Statistic Reasons GenZ and millennials chose their workplace Germany 2022

Free time and media usage

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  • Premium Statistic Generations in Germany in 2024, by leisure activities pursued often or occasionally
  • Premium Statistic Young people going to discos and clubs in Germany 2021, by frequency
  • Premium Statistic Young people exercising in Germany 2021, by frequency
  • Premium Statistic Regular book consumption of teenagers in Germany 2002-2024
  • Premium Statistic Print media usage of teenagers in Germany 2004-2024
  • Premium Statistic Media and devices used by teenagers to watch TV in Germany 2019-2021
  • Premium Statistic Favorite television channels of teenagers in Germany 2024
  • Premium Statistic Radio usage frequency of teenagers in Germany 2024, by age group
  • Premium Statistic Generations in Germany 2021, by technical affinity and knowledge
  • Premium Statistic Favorite entertainment brands among men aged 15-25 in Germany 2023
  • Premium Statistic Favorite entertainment brands among women aged 15-25 in Germany 2023
  • Premium Forecast Gen Z attitudes to online advertising in Germany in 2023

Social media

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  • Premium Statistic Generations in Germany 2021, by devices used to go online
  • Premium Statistic Communication activities of teenagers on the internet in Germany 2024-2025
  • Premium Statistic Germany Instagram users 2026, by age and gender
  • Premium Statistic Germany Facebook users 2026, by age and gender
  • Premium Statistic Leading social networks for shopping in Germany 2023, by generation
  • Premium Statistic Consumers who bought an item on social media in Germany 2022, by generation
  • Premium Statistic Consumers influenced by social media influencers in Germany 2022, by generation

Consumption

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  • Premium Statistic People who are buying more secondhand to reduce costs worldwide 2022, by generation
  • Premium Statistic Generations in Germany 2021, by shopping behavior and brand awareness
  • Premium Statistic Generations in Germany 2021, by frequency of ordering online
  • Premium Statistic Generations in Germany in 2021, by opinions on nutrition and food
  • Premium Statistic Share of shoppers buying groceries online in Germany 2023, by generation
  • Premium Statistic Germany: Generational share of the overall & sustainable food & drinks market in 2022
  • Premium Statistic Germany: Generational share of the sustainable food & drinks market in 2022 and 2027
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