| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
In cooperation with
McKinsey & Company
Release date
October 2017
Region
United States
Survey time period
June 2017
Number of respondents
465 respondents
Method of interview
Online survey
Supplementary notes
Committed fan refers to a fan who identifies as average, committed, or avid; excludes non-fan, casual, and very casual.
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