*Millennials n=551; Generation X n=666; Baby Boomers n=883
Question: Do you have, and have actively used (at least once a week), any of these social media and dating websites/apps in the past 30 days?
Citation formats
Social media reach among LGBT consumers in Canada in 2017, by generation
This statistic presents information on the share of LGBT consumers who used selected social media networks in the past 30 days in Canada as of July 2017, sorted by generation. The data reveals that Facebook was the most popular social media platform among LGBT Millennials, followed by YouTube. The usage of social networks was generally lower among Baby Boomers, particularly Snapchat. Just four percent of Baby Boomers said that they had used Snapchat in the last 30 days, compared to 46 percent of Millennials.
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Community Marketing & ÌÇÐÄÆƽâ°æ. (July 12, 2017). Share of LGBT consumers who have used selected social media networks in the past 30 days in Canada as of July 2017, by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/981044/social-media-reach-lgbt-consumers-canada-by-generation/
Community Marketing & ÌÇÐÄÆƽâ°æ. "Share of LGBT consumers who have used selected social media networks in the past 30 days in Canada as of July 2017, by generation." Chart. July 12, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/981044/social-media-reach-lgbt-consumers-canada-by-generation/
Community Marketing & ÌÇÐÄÆƽâ°æ. (2017). Share of LGBT consumers who have used selected social media networks in the past 30 days in Canada as of July 2017, by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/981044/social-media-reach-lgbt-consumers-canada-by-generation/
Community Marketing & ÌÇÐÄÆƽâ°æ. "Share of Lgbt Consumers Who Have Used Selected Social Media Networks in The past 30 Days in Canada as of July 2017, by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Jul 2017, /statistics/981044/social-media-reach-lgbt-consumers-canada-by-generation/
Community Marketing & ÌÇÐÄÆƽâ°æ, Share of LGBT consumers who have used selected social media networks in the past 30 days in Canada as of July 2017, by generation ÌÇÐÄÆƽâ°æ, /statistics/981044/social-media-reach-lgbt-consumers-canada-by-generation/ (last visited July 31, 2026)
Share of LGBT consumers who have used selected social media networks in the past 30 days in Canada as of July 2017, by generation [Graph], Community Marketing & ÌÇÐÄÆƽâ°æ, July 12, 2017. [Online]. Available: /statistics/981044/social-media-reach-lgbt-consumers-canada-by-generation/
