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The most popular online pharmacy platform in Poland in 2025 was . * percent of respondents indicated this brand in a spontaneous awareness survey on e-commerce pharmacy players.  

Pharmaceutical market in Poland

 

    The Polish pharmaceuticals market is the largest in Central Europe, experiencing a steady growth year-on-year. In 2022, the value of imports amounted to over **** billion euros, while exports of pharmaceutical products reached *** billion euros. In 2022, there were ***companies operated on the market, engaging a total of nearly ** thousand employees. In 2023, sales of pharmaceutical products amounted to **** billion zloty. By year-end 2021, the value of sales was expected to reach over ** million zloty. However, the outbreak of the coronavirus pandemic in the country will have a strong influence on the market. Despite a decline in the of sales value during the first month of the epidemic in Poland, the situation on the pharmaceutical market looks stable in comparison to other industries. The production of pharmaceuticals is one of the few sectors of the economy to mark the growth during the period of the epidemic in Poland.  

Pharmacies and sale of medicines in Poland

 

    The number of pharmacies in Poland is following a negative trend. In 2023, there were nearly **** thousand outlets on the market, while in 2018, their number exceeded **** thousand. Despite the decreasing number of pharmacies, the customers’ volume is increasing. In 2023, over ** thousand patients visited pharmacies. OTC and non-prescription drugs dominate the medicines market in Poland. Dietary supplements are also very popular. Nearly ** percent of households bought OTC drugs for themselves or their friends, while over ** percent bought dietary supplements, vitamins, and prescription drugs. Households spend an average of over *** zloty on medical and pharmaceutical products in 2022.