This statistic illustrates the results of a survey on the average price paid for purchasing olive oil among Italian consumers as of June 2018. According to data, nearly half of respondents (48 percent) were medium spenders and paid on average between six and ten euros for a liter of olive oil. By contrast, 13 percent of consumers were willing to pay over ten euros a liter.
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Doxa , & Food . (June 28, 2018). On average, how much do you pay for olive oil? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/937588/willingness-to-pay-for-olive-oil-in-italy/
Doxa , und Food . "On average, how much do you pay for olive oil?." Chart. June 28, 2018. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/937588/willingness-to-pay-for-olive-oil-in-italy/
Doxa , Food . (2018). On average, how much do you pay for olive oil?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/937588/willingness-to-pay-for-olive-oil-in-italy/
Doxa , and Food . "On Average, How Much Do You Pay for Olive Oil?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Jun 2018, /statistics/937588/willingness-to-pay-for-olive-oil-in-italy/
Doxa & Food , On average, how much do you pay for olive oil? ÌÇÐÄÆƽâ°æ, /statistics/937588/willingness-to-pay-for-olive-oil-in-italy/ (last visited July 31, 2026)
On average, how much do you pay for olive oil? [Graph], Doxa , & Food , June 28, 2018. [Online]. Available: /statistics/937588/willingness-to-pay-for-olive-oil-in-italy/
