This statistic presents the types of personal information internet users in the United States are willing to share in general versus customization purposes as of June 2018. According to the findings, ** percent of respondents stated that they would be willing to share their gender information in return for more customized content, while only ** percent of respondents stated the same about sharing their citizenship status for the same purpose.
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eMarketer. (June 29, 2018). Types of personal information internet users in the United States are willing to share in general versus customization purposes as of June 2018 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/881416/types-personal-information-internet-users-willing-share-usa/
eMarketer. "Types of personal information internet users in the United States are willing to share in general versus customization purposes as of June 2018." Chart. June 29, 2018. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/881416/types-personal-information-internet-users-willing-share-usa/
eMarketer. (2018). Types of personal information internet users in the United States are willing to share in general versus customization purposes as of June 2018. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/881416/types-personal-information-internet-users-willing-share-usa/
eMarketer. "Types of Personal Information Internet Users in The United States Are Willing to Share in General versus Customization Purposes as of June 2018." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 29 Jun 2018, /statistics/881416/types-personal-information-internet-users-willing-share-usa/
eMarketer, Types of personal information internet users in the United States are willing to share in general versus customization purposes as of June 2018 ÌÇÐÄÆÆ½â°æ, /statistics/881416/types-personal-information-internet-users-willing-share-usa/ (last visited July 26, 2026)
Types of personal information internet users in the United States are willing to share in general versus customization purposes as of June 2018 [Graph], eMarketer, June 29, 2018. [Online]. Available: /statistics/881416/types-personal-information-internet-users-willing-share-usa/