In 2024, Mastercard in Italy recovered its leading market position, amounting to ** percent market share. Both Visa and especially Bancomat, the country's domestic payment option, were used more often for e-commerce and POS payments. Bancomat had a market share of ** percent in 2024.
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Worldpay, & ÌÇÐÄÆƽâ°æ. (March 27, 2026). Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Italy from 2016 to 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/828200/most-used-bank-cards-for-e-commerce-purchases-in-italy/
Worldpay, und ÌÇÐÄÆƽâ°æ. "Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Italy from 2016 to 2024." Chart. March 27, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/828200/most-used-bank-cards-for-e-commerce-purchases-in-italy/
Worldpay, ÌÇÐÄÆƽâ°æ. (2026). Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Italy from 2016 to 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/828200/most-used-bank-cards-for-e-commerce-purchases-in-italy/
Worldpay, and ÌÇÐÄÆƽâ°æ. "Market Share of Payment Card Brands - Visa, Mastercard, American Express, or In-market Local Card Schemes - in Italy from 2016 to 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Mar 2026, /statistics/828200/most-used-bank-cards-for-e-commerce-purchases-in-italy/
Worldpay & ÌÇÐÄÆƽâ°æ, Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Italy from 2016 to 2024 ÌÇÐÄÆƽâ°æ, /statistics/828200/most-used-bank-cards-for-e-commerce-purchases-in-italy/ (last visited July 31, 2026)
Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Italy from 2016 to 2024 [Graph], Worldpay, & ÌÇÐÄÆƽâ°æ, March 27, 2026. [Online]. Available: /statistics/828200/most-used-bank-cards-for-e-commerce-purchases-in-italy/
