
| Characteristic | Digital only** | Tactical digital consumers | Mass consumers*** |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
The chart is not accessible to screen readers. Please switch to the table view to access the data.
Download
Source
Release date
March 2018
Region
India
Survey time period
2017
Supplementary notes
*Estimate
**According to the source, "digital only" users were between one and 1.5 million in 2017.
***According to the source, mass consumers were 200+ and 500+ in 2017 and 2020 respectively.
Citation formats









