This statistic displays the value of annual global retail sales of licensed entertainment and character merchandise from 2014 to 2019. In 2019, merchandise sales in this product category reached billion U.S. dollars in sales. This was an increase of approximately *** billion dollars from the previous year. The category accounted for **** percent of all global retail sales of licensed merchandise.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
License! Global, & Licensing International. (August 28, 2020). Annual global retail sales of licensed entertainment and character merchandise from 2014 to 2019 (in billion U.S. dollars)* [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/777940/global-retail-sales-of-licensed-entertainment-and-character-merchandise/
License! Global, und Licensing International. "Annual global retail sales of licensed entertainment and character merchandise from 2014 to 2019 (in billion U.S. dollars)*." Chart. August 28, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/777940/global-retail-sales-of-licensed-entertainment-and-character-merchandise/
License! Global, Licensing International. (2020). Annual global retail sales of licensed entertainment and character merchandise from 2014 to 2019 (in billion U.S. dollars)*. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/777940/global-retail-sales-of-licensed-entertainment-and-character-merchandise/
License! Global, and Licensing International. "Annual Global Retail Sales of Licensed Entertainment and Character Merchandise from 2014 to 2019 (in Billion U.S. Dollars)*." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Aug 2020, /statistics/777940/global-retail-sales-of-licensed-entertainment-and-character-merchandise/
License! Global & Licensing International, Annual global retail sales of licensed entertainment and character merchandise from 2014 to 2019 (in billion U.S. dollars)* ÌÇÐÄÆƽâ°æ, /statistics/777940/global-retail-sales-of-licensed-entertainment-and-character-merchandise/ (last visited August 04, 2026)
Annual global retail sales of licensed entertainment and character merchandise from 2014 to 2019 (in billion U.S. dollars)* [Graph], License! Global, & Licensing International, August 28, 2020. [Online]. Available: /statistics/777940/global-retail-sales-of-licensed-entertainment-and-character-merchandise/
