Includes followers of the following brands: Zara, Zara Home, Pull&Bear, Massimo Dutti, Bershka, Oysho, Stradivarius, and Uterqüe.
Figures have been rounded.
As of January 31, 2023.
Citation formats
Number of Inditex Group social media followers worldwide 2022, by platform
Instagram was the social media platform that brands of Spanish fashion retailer Inditex had the most followers on in 2022 overall. The company had over *** million followers on Instagram across all the brands. Facebook came in second place, with **** million followers.
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Inditex. (March 15, 2023). Number of social media followers of Inditex Group brands worldwide in 2022, by platform (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/762334/worldwide-number-of-followers-of-the-inditex-on-social-networks/
Inditex. "Number of social media followers of Inditex Group brands worldwide in 2022, by platform (in millions)." Chart. March 15, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/762334/worldwide-number-of-followers-of-the-inditex-on-social-networks/
Inditex. (2023). Number of social media followers of Inditex Group brands worldwide in 2022, by platform (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/762334/worldwide-number-of-followers-of-the-inditex-on-social-networks/
Inditex. "Number of Social Media Followers of Inditex Group Brands Worldwide in 2022, by Platform (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Mar 2023, /statistics/762334/worldwide-number-of-followers-of-the-inditex-on-social-networks/
Inditex, Number of social media followers of Inditex Group brands worldwide in 2022, by platform (in millions) ÌÇÐÄÆƽâ°æ, /statistics/762334/worldwide-number-of-followers-of-the-inditex-on-social-networks/ (last visited August 05, 2026)
Number of social media followers of Inditex Group brands worldwide in 2022, by platform (in millions) [Graph], Inditex, March 15, 2023. [Online]. Available: /statistics/762334/worldwide-number-of-followers-of-the-inditex-on-social-networks/
