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The total number of international tourist arrivals in Italy increased in 2024 over the previous year but remained below pre-pandemic levels. In 2024, Germany was the leading inbound travel market in Italy based on the number of arrivals, with **** million arrivals. France and Switzerland followed in the ranking that year, with ****Ìý²¹²Ô»å million arrivals, respectively.

What is the economic impact of travel and tourism in Italy?

While the number of inbound tourist arrivals remained below pre-pandemic levels, the international tourism expenditure in Italy surpassed the figure from 2019, exceeding ** billion euros in 2023. Overall, the total contribution of travel and tourism to GDP in Italy followed a similar trend, rising by nearly *** percent compared to 2019.

What is travel and tourism's contribution to employment in Italy?

In 2023, the total contribution of travel and tourism to employment in Italy also recovered from the impact of the health crisis. That year, travel and tourism generated, directly and indirectly, just under million jobs in the country.