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Distribution of Facebook content published by selected apparel brands in 2016, by type*

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Source

Release date

September 2016

Region

Worldwide

Survey time period

July 9 to August 10, 2016

Supplementary notes

* Includes the following brands: Zara, Mango, H&M, Lacoste, Etam, Petit Bateau, Undiz, Primark, Kiabi, Sandro, Promod, Naf Naf, Pimkie, Camaïeu, IKKS, Gémo, Claudie Pierlot, Maje, New Look, Sessùn, The Kooples, Paul & Joe, Carven, Comptoir des Cotonniers

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Distribution of Facebook content published by clothing brands 2016, by type

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 27, 2017
This statistic shows a distribution of Facebook content published by selected fashion brands, including for example Zara, Mango and H&M, in 2016, by type of content. More than ** percent of the content published on the social network by the clothing brands taken into consideration were in the form of photos. In comparison, weblinks represented about ** percent of Facebook content and videos only * percent.
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