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Opinions on body care (body lotion etc.) product loyalty among female consumers in the United Kingdom (UK) in 2017*

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Source

Release date

June 2017

Region

United Kingdom

Survey time period

May 18-22, 2017

Number of respondents

822 respondents

Age group

18 years and older

Special properties

English speaking female population; those who use body care at least once a month

Method of interview

Online survey

Supplementary notes

* The full question asked in the survey was as follows: "[I always use the same body care product. | I always try different body care product.] Please position yourself in regards to the following statements"

Citation formats

Body care: women's loyalty to products in the UK 2017

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 12, 2018
This statistic shows the results of a 2017 survey in which female respondents in the United Kingdom (UK) were asked about how often they purchase the same body care products (body lotion etc.). Among those surveyed, ** percent see themselves as completely loyal body care users, always sticking to the same product. Meanwhile, the largest proportion of respondents (** percent) position themselves in the middle of the scale, regarding themselves to be neither completely loyal to one product nor constantly trying out new ones.
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