Original question: "In which situations would you be comfortable with a company using AI to give you better customer service?"
Multiple responses were possible.
Citation formats
Customer comfort with AI chatbot service worldwide 2017, by service
This statistic shows the preferences of customers who interact with different customer services online, between a chatbot or virtual assistant and a live customer service representative, as of 2017. At the time of the survey, ** percent of respondents stated they would be comfortable receiving customer service from artificial intelligence in an online retail situation.
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Pega. (April 13, 2017). Acceptance of artificial intelligence chatbots by customers worldwide, as of 2017, by service [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/717098/worldwide-customer-chatbot-acceptance-by-industry/
Pega. "Acceptance of artificial intelligence chatbots by customers worldwide, as of 2017, by service." Chart. April 13, 2017. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/717098/worldwide-customer-chatbot-acceptance-by-industry/
Pega. (2017). Acceptance of artificial intelligence chatbots by customers worldwide, as of 2017, by service. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/717098/worldwide-customer-chatbot-acceptance-by-industry/
Pega. "Acceptance of Artificial Intelligence Chatbots by Customers Worldwide, as of 2017, by Service." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Apr 2017, /statistics/717098/worldwide-customer-chatbot-acceptance-by-industry/
Pega, Acceptance of artificial intelligence chatbots by customers worldwide, as of 2017, by service ÌÇÐÄÆÆ½â°æ, /statistics/717098/worldwide-customer-chatbot-acceptance-by-industry/ (last visited July 20, 2026)
Acceptance of artificial intelligence chatbots by customers worldwide, as of 2017, by service [Graph], Pega, April 13, 2017. [Online]. Available: /statistics/717098/worldwide-customer-chatbot-acceptance-by-industry/