Data on the number of AT&T TV Now subscribers in the United States from the fourth quarter of 2016 to the third quarter of 2019 showed consistent growth throughout 2017, however after subscriber numbers peaked at almost *** million in the third quarter of 2018, small quarterly decreases began and have continued ever since. The figure of *** million for ** 2019 is less than the number recorded at the end of 2017. The vMVPD market in general is a challenging one, with Playstation VUE closing down, and companies struggling to attract and retain customers after increasing their prices.
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nScreenMedia. (January 14, 2020). Number of AT&T TV Now (formerly DirecTV Now) subscribers in the United States from 4th quarter 2016 to 2nd quarter 2019 (in thousands) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/712936/directv-now-number-video-subscribers-usa/
nScreenMedia. "Number of AT&T TV Now (formerly DirecTV Now) subscribers in the United States from 4th quarter 2016 to 2nd quarter 2019 (in thousands)." Chart. January 14, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/712936/directv-now-number-video-subscribers-usa/
nScreenMedia. (2020). Number of AT&T TV Now (formerly DirecTV Now) subscribers in the United States from 4th quarter 2016 to 2nd quarter 2019 (in thousands). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/712936/directv-now-number-video-subscribers-usa/
nScreenMedia. "Number of At&t Tv Now (Formerly Directv Now) Subscribers in The United States from 4th Quarter 2016 to 2nd Quarter 2019 (in Thousands)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 14 Jan 2020, /statistics/712936/directv-now-number-video-subscribers-usa/
nScreenMedia, Number of AT&T TV Now (formerly DirecTV Now) subscribers in the United States from 4th quarter 2016 to 2nd quarter 2019 (in thousands) ÌÇÐÄÆÆ½â°æ, /statistics/712936/directv-now-number-video-subscribers-usa/ (last visited July 23, 2026)
Number of AT&T TV Now (formerly DirecTV Now) subscribers in the United States from 4th quarter 2016 to 2nd quarter 2019 (in thousands) [Graph], nScreenMedia, January 14, 2020. [Online]. Available: /statistics/712936/directv-now-number-video-subscribers-usa/