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Most popular investment strategies among real estate investors in Europe in 2025

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Source

Release date

January 2025

Region

Europe

Survey time period

November 4, 2024

Number of respondents

781 respondents

Age group

18 years and older

Special properties

Investors

Method of interview

Online survey

Citation formats

Preferred investment strategies among real estate investors in Europe 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 21, 2025

The largest share of European real estate investors were interested in value-add assets in 2025. Value-add investors seek to boost performance through the active management of assets, the improvement of operations, renovation, and sometimes even the change of use. Approximately ** percent of respondents planned to employ a value-add strategy, compared to ** percent seeking core assets. 

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