According to the Deloitte survey conducted in the Netherlands in 2024, almost half of consumers indicated that they shopped at their primary supermarket because of geographical proximity. According to ** percent of respondents, knowing where products were shelved and thus being facilitated in their shopping was also a reason to visit their primary supermaket. Only percent of consumers indicated they would rather shop somewhere else if products were more affordable. Â
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Deloitte. (October 2, 2024). What factors affect your loyalty to your primary supermarket?* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/684121/customer-binding-with-primary-supermarket-in-the-netherlands-by-reason/
Deloitte. "What factors affect your loyalty to your primary supermarket?*." Chart. October 2, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/684121/customer-binding-with-primary-supermarket-in-the-netherlands-by-reason/
Deloitte. (2024). What factors affect your loyalty to your primary supermarket?*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/684121/customer-binding-with-primary-supermarket-in-the-netherlands-by-reason/
Deloitte. "What Factors Affect Your Loyalty to Your Primary Supermarket?*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Oct 2024, /statistics/684121/customer-binding-with-primary-supermarket-in-the-netherlands-by-reason/
Deloitte, What factors affect your loyalty to your primary supermarket?* ÌÇÐÄÆÆ½â°æ, /statistics/684121/customer-binding-with-primary-supermarket-in-the-netherlands-by-reason/ (last visited July 28, 2026)
What factors affect your loyalty to your primary supermarket?* [Graph], Deloitte, October 2, 2024. [Online]. Available: /statistics/684121/customer-binding-with-primary-supermarket-in-the-netherlands-by-reason/