| Characteristic | Share of Flemish individuals |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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January 2016
Belgium
August 2015 to September 2015
1,838*
15 years and older
only people with access to digital TV in their household
CAPI interview, questionnaire
The source explains that "to allow for representative results for Flanders, a minimum quota sample of N=1,500 is defined by province, gender, age and education level, based on the most recent federal statistics (referring to Statistics Belgium)."
The source adds: "digiMeter provides a snapshot view of the adoption and use of media and ICT. It is based on the self-reporting of media consumers. As such, the results should be interpreted as the perception respondents have of their own media consumption. The methodology does not allow for assumptions on the effective media reach."
* In total there were 2,181 respondents. The source points out that "1,532 respondents (or 70.2 percent of the total sample) were collected offline by means of (tablet) computer-assisted personal interviews (CAPI) or paper and pencil interviews (PAPI). 649 respondents (or 29.8 percent) filled out the survey online (computer-assisted web interview or CAWI)."
