* Consumer Reach Points measures how many households around the world are buying a brand (its penetration) and how often (the number of times shoppers acquire the brand). It is interpreted the number of times the brand was picked from supermarket shelves.
Citation formats
United Kingdom: brand footprint ranking 2016, by Consumer Reach Points
The figure shows the most chosen brands in the United Kingdom (UK) in 2016. Warburtons is top of the list, scoring *** million Consumer Reach Points, meaning the brand was picked from supermarket shelves *** million times during the course of the year.
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Kantar. (May 19, 2016). Most chosen brands in the United Kingdom (UK) in 2016, by Consumer Reach Points* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/552993/uk-most-chosen-brand-united-kingdom/
Kantar. "Most chosen brands in the United Kingdom (UK) in 2016, by Consumer Reach Points* ." Chart. May 19, 2016. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/552993/uk-most-chosen-brand-united-kingdom/
Kantar. (2016). Most chosen brands in the United Kingdom (UK) in 2016, by Consumer Reach Points* . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/552993/uk-most-chosen-brand-united-kingdom/
Kantar. "Most Chosen Brands in The United Kingdom (Uk) in 2016, by Consumer Reach Points* ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 19 May 2016, /statistics/552993/uk-most-chosen-brand-united-kingdom/
Kantar, Most chosen brands in the United Kingdom (UK) in 2016, by Consumer Reach Points* ÌÇÐÄÆÆ½â°æ, /statistics/552993/uk-most-chosen-brand-united-kingdom/ (last visited August 01, 2026)
Most chosen brands in the United Kingdom (UK) in 2016, by Consumer Reach Points* [Graph], Kantar, May 19, 2016. [Online]. Available: /statistics/552993/uk-most-chosen-brand-united-kingdom/