Vodafone’s brand value declined by over *** billion U.S. dollars from 2014 to 2023, reaching down to approximately **** billion U.S. dollars in 2023. The largest single drop occurred between 2016 and 2017; when the brand value fell from billion U.S. dollars to billion U.S. dollars. Nonetheless, Vodafone was still ranked as the most valuable telecommunications brand in the world as of 2023.
Vodafone as a global player
Vodafone is one of the largest telecommunications companies in the world, creating about **** million euros in revenue in the fiscal year ending ** March 2024 from numerous territories across the world including Europe, Africa, the Middle East, and the Asia Pacific region.
Germany was by far the company’s most lucrative market, accounting for around **** billion euros in revenue during the year ending ** March 2024.
Vodafone in the United Kingdom
Outside of Germany, Vodafone’s home country of the United Kingdom (UK) is the company’s second-largest source of revenue. Revenue levels varied somewhat from 2014 to 2023, hitting a peak of **** billion British pounds in 2016, before falling to **** billion British pounds in 2023.
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Brand Finance. (July 25, 2024). Brand value of the telecommunications company Vodafone from 2014 to 2024 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 17, 2026, from /statistics/500110/vodafone-telecom-brand-value/
Brand Finance. "Brand value of the telecommunications company Vodafone from 2014 to 2024 (in billion U.S. dollars)." Chart. July 25, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 17, 2026. /statistics/500110/vodafone-telecom-brand-value/
Brand Finance. (2024). Brand value of the telecommunications company Vodafone from 2014 to 2024 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 17, 2026. /statistics/500110/vodafone-telecom-brand-value/
Brand Finance. "Brand Value of The Telecommunications Company Vodafone from 2014 to 2024 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Jul 2024, /statistics/500110/vodafone-telecom-brand-value/
Brand Finance, Brand value of the telecommunications company Vodafone from 2014 to 2024 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/500110/vodafone-telecom-brand-value/ (last visited July 17, 2026)
Brand value of the telecommunications company Vodafone from 2014 to 2024 (in billion U.S. dollars) [Graph], Brand Finance, July 25, 2024. [Online]. Available: /statistics/500110/vodafone-telecom-brand-value/
