This statistic depicts the most important factors for customers to shop at a certain retailer during the holiday season. About **** percent of the customers stated a convenient location as one of their most important factors.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
National Retail Federation. (October 1, 2015). Which of the following are the most important factors in your decision to shop a particular retailer during the holiday season? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/481063/important-factors-for-retailer-selection-during-holiday-season/
National Retail Federation. "Which of the following are the most important factors in your decision to shop a particular retailer during the holiday season?." Chart. October 1, 2015. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/481063/important-factors-for-retailer-selection-during-holiday-season/
National Retail Federation. (2015). Which of the following are the most important factors in your decision to shop a particular retailer during the holiday season?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/481063/important-factors-for-retailer-selection-during-holiday-season/
National Retail Federation. "Which of The following Are The Most Important Factors in Your Decision to Shop a Particular Retailer during The Holiday Season?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Oct 2015, /statistics/481063/important-factors-for-retailer-selection-during-holiday-season/
National Retail Federation, Which of the following are the most important factors in your decision to shop a particular retailer during the holiday season? ÌÇÐÄÆƽâ°æ, /statistics/481063/important-factors-for-retailer-selection-during-holiday-season/ (last visited August 03, 2026)
Which of the following are the most important factors in your decision to shop a particular retailer during the holiday season? [Graph], National Retail Federation, October 1, 2015. [Online]. Available: /statistics/481063/important-factors-for-retailer-selection-during-holiday-season/
