An August 2025 survey explored the reasons why British consumers booked a package holiday in the previous 12 months. Overall, roughly*** of the sample said to have chosen this type of vacation because it was seen as the best value option for price. Meanwhile, ** percent of respondents mentioned having taken such holidays because they wanted an all-inclusive vacation.
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ABTA. (November 1, 2025). Main reasons for booking a package holiday in the previous 12 months in the United Kingdom (UK) as of August 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/480227/reasons-for-chosing-a-package-holiday-uk/
ABTA. "Main reasons for booking a package holiday in the previous 12 months in the United Kingdom (UK) as of August 2025." Chart. November 1, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/480227/reasons-for-chosing-a-package-holiday-uk/
ABTA. (2025). Main reasons for booking a package holiday in the previous 12 months in the United Kingdom (UK) as of August 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/480227/reasons-for-chosing-a-package-holiday-uk/
ABTA. "Main Reasons for Booking a Package Holiday in The Previous 12 Months in The United Kingdom (Uk) as of August 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Nov 2025, /statistics/480227/reasons-for-chosing-a-package-holiday-uk/
ABTA, Main reasons for booking a package holiday in the previous 12 months in the United Kingdom (UK) as of August 2025 ÌÇÐÄÆÆ½â°æ, /statistics/480227/reasons-for-chosing-a-package-holiday-uk/ (last visited July 23, 2026)
Main reasons for booking a package holiday in the previous 12 months in the United Kingdom (UK) as of August 2025 [Graph], ABTA, November 1, 2025. [Online]. Available: /statistics/480227/reasons-for-chosing-a-package-holiday-uk/