According to the source, 53 car brands (including luxury brands, local brands and mainstream overseas brands) based on the number of registered vehicles were selected to calculate the brand competitiveness index. These 53 car brands accounted for over 90 percent of the market share and were hence considered to represent the whole automobile market in China.
Citation formats
Leading domestic car brands China 2014 by brand competitiveness index
This statistic depicts the leading domestic car brands in China in 2014, based on brand competitiveness index. During the survey, Chang'an ranked first with an index score of **** points.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Ipsos. (May 4, 2015). Leading domestic car brands in China in 2014, based on brand competitiveness index [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/461885/china-leading-domestic-car-brands-by-brand-competitiveness-index/
Ipsos. "Leading domestic car brands in China in 2014, based on brand competitiveness index." Chart. May 4, 2015. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/461885/china-leading-domestic-car-brands-by-brand-competitiveness-index/
Ipsos. (2015). Leading domestic car brands in China in 2014, based on brand competitiveness index. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/461885/china-leading-domestic-car-brands-by-brand-competitiveness-index/
Ipsos. "Leading Domestic Car Brands in China in 2014, Based on Brand Competitiveness Index." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 May 2015, /statistics/461885/china-leading-domestic-car-brands-by-brand-competitiveness-index/
Ipsos, Leading domestic car brands in China in 2014, based on brand competitiveness index ÌÇÐÄÆƽâ°æ, /statistics/461885/china-leading-domestic-car-brands-by-brand-competitiveness-index/ (last visited August 01, 2026)
Leading domestic car brands in China in 2014, based on brand competitiveness index [Graph], Ipsos, May 4, 2015. [Online]. Available: /statistics/461885/china-leading-domestic-car-brands-by-brand-competitiveness-index/
