The source indicates: Heavy users consumed sweet biscuits 'one or several times a day.' Medium users consumed sweet biscuits 'two or three times a week.' Light users consumed sweet biscuits 'once a week', 'two or three times a month' or 'once a month'.
Figures estimated by the source on the basis of survey responses.
Citation formats
Frequency of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in FR 2023
According to this Kantar survey from 2024, * people are consuming this product with a frequency level of 'Medium users'. In contrast, * people have a frequency level of 'Heavy users'.
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Kantar. (July 2, 2024). Number of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in France (FR) 2021 - 2023, by frequency (in 1,000s) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/433550/sweet-biscuits-usage-by-user-type-in-france/
Kantar. "Number of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in France (FR) 2021 - 2023, by frequency (in 1,000s)." Chart. July 2, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/433550/sweet-biscuits-usage-by-user-type-in-france/
Kantar. (2024). Number of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in France (FR) 2021 - 2023, by frequency (in 1,000s). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/433550/sweet-biscuits-usage-by-user-type-in-france/
Kantar. "Number of Consumers of 'sweet Biscuits (Excluding Breakfast Biscuits)' in France (Fr) 2021 - 2023, by Frequency (in 1,000s)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Jul 2024, /statistics/433550/sweet-biscuits-usage-by-user-type-in-france/
Kantar, Number of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in France (FR) 2021 - 2023, by frequency (in 1,000s) ÌÇÐÄÆƽâ°æ, /statistics/433550/sweet-biscuits-usage-by-user-type-in-france/ (last visited July 22, 2026)
Number of consumers of 'Sweet Biscuits (Excluding Breakfast Biscuits)' in France (FR) 2021 - 2023, by frequency (in 1,000s) [Graph], Kantar, July 2, 2024. [Online]. Available: /statistics/433550/sweet-biscuits-usage-by-user-type-in-france/
