| Characteristic | Smartphone | Tablet |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
The chart is not accessible to screen readers. Please switch to the table view to access the data.
Download
Source
Sources
Release date
July 2014
More information
Region
United Kingdom
Survey time period
2014
Number of respondents
730 respondents
Special properties
smartphone and tablet users; mobile insurance shoppers**
Method of interview
Online survey
Supplementary notes
* The question was phrased by the source as follows: "What are some of the specific ways in which you use mobile websites or apps for [category] transactions/purchases?"
** All respondents had used their device to make a purchase decision in at least one of the three key industries (retail, insurance and telecom) in the past 30 days.
Citation formats
