This statistic presents several factors influencing buyers to purchase items online instead of in person, sorted by generation. During a June 2014 survey, it was found that 81 percent of Generation X respondents were more likely to shop online when offered free shipping.
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Harris Interactive. (July 15, 2014). How would each of the following impact your likelihood to make a purchase online, as opposed to in person? [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive. "How would each of the following impact your likelihood to make a purchase online, as opposed to in person?." Chart. July 15, 2014. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive. (2014). How would each of the following impact your likelihood to make a purchase online, as opposed to in person?. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive. "How Would Each of The following Impact Your Likelihood to Make a Purchase Online, as Opposed to in Person?." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Jul 2014, /statistics/311432/us-online-shopping-impact-factors-generations/
Harris Interactive, How would each of the following impact your likelihood to make a purchase online, as opposed to in person? ÌÇÐÄÆÆ½â°æ, /statistics/311432/us-online-shopping-impact-factors-generations/ (last visited July 28, 2026)
How would each of the following impact your likelihood to make a purchase online, as opposed to in person? [Graph], Harris Interactive, July 15, 2014. [Online]. Available: /statistics/311432/us-online-shopping-impact-factors-generations/