This statistic depicts the influence of athlete/celebrity sponsorship on customer's sports footwear purchase decisions. 43% of respondents ratefd athlete/celebrity sponsorship as not at all important to their decision.
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SportsOneSource. (April 1, 2014). How important are athlete/celebrity sponsorships to your sports footwear purchase decisions?* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/308181/athlete-celebrity-sponsorship-influence-sports-footwear-purchases-survey-united-states/
SportsOneSource. "How important are athlete/celebrity sponsorships to your sports footwear purchase decisions?*." Chart. April 1, 2014. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/308181/athlete-celebrity-sponsorship-influence-sports-footwear-purchases-survey-united-states/
SportsOneSource. (2014). How important are athlete/celebrity sponsorships to your sports footwear purchase decisions?*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/308181/athlete-celebrity-sponsorship-influence-sports-footwear-purchases-survey-united-states/
SportsOneSource. "How Important Are Athlete/Celebrity Sponsorships to Your Sports Footwear Purchase Decisions?*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Apr 2014, /statistics/308181/athlete-celebrity-sponsorship-influence-sports-footwear-purchases-survey-united-states/
SportsOneSource, How important are athlete/celebrity sponsorships to your sports footwear purchase decisions?* ÌÇÐÄÆÆ½â°æ, /statistics/308181/athlete-celebrity-sponsorship-influence-sports-footwear-purchases-survey-united-states/ (last visited August 05, 2026)
How important are athlete/celebrity sponsorships to your sports footwear purchase decisions?* [Graph], SportsOneSource, April 1, 2014. [Online]. Available: /statistics/308181/athlete-celebrity-sponsorship-influence-sports-footwear-purchases-survey-united-states/