Global mobile app revenue per Strategy Analytics; comprises virtual goods, in-app advertising, subscription & download revenue. Global mobile advertising revenue per PWC; comprises browser, search & classified advertising revenue.
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Global mobile app and advertising spending 2008-2013
This statistic presents the combined mobile app and mobile advertising revenues worldwide from 2008 to 2013. In 2013, consolidated mobile app and mobile advertising revenues amounted to 38 billion U.S. dollars, up from 24 billion U.S. dollars in 2012. Mobile app revenues include virtual goods, subscriptions as well as in-app advertising. Mobile advertising comprises browser, search and classified advertising revenues.
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Kleiner Perkins Caufield & Byers. (May 28, 2014). Consolidated mobile app and mobile advertising revenues worldwide from 2008 to 2013 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/306621/global-mobile-app-and-advertising-spending/
Kleiner Perkins Caufield & Byers. "Consolidated mobile app and mobile advertising revenues worldwide from 2008 to 2013 (in billion U.S. dollars)." Chart. May 28, 2014. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/306621/global-mobile-app-and-advertising-spending/
Kleiner Perkins Caufield & Byers. (2014). Consolidated mobile app and mobile advertising revenues worldwide from 2008 to 2013 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/306621/global-mobile-app-and-advertising-spending/
Kleiner Perkins Caufield & Byers. "Consolidated Mobile App and Mobile Advertising Revenues Worldwide from 2008 to 2013 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 May 2014, /statistics/306621/global-mobile-app-and-advertising-spending/
Kleiner Perkins Caufield & Byers, Consolidated mobile app and mobile advertising revenues worldwide from 2008 to 2013 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/306621/global-mobile-app-and-advertising-spending/ (last visited July 24, 2026)
Consolidated mobile app and mobile advertising revenues worldwide from 2008 to 2013 (in billion U.S. dollars) [Graph], Kleiner Perkins Caufield & Byers, May 28, 2014. [Online]. Available: /statistics/306621/global-mobile-app-and-advertising-spending/
