deployed and incoming sample controlled to be representative of the U.S. Census
Supplementary notes
Source defines the generations as such: Generation Y: born 1981-1995 Generation X: born 1965-1980 Boomers: born 1946-1964 Matures: born 1945 and earlier.
Citation formats
U.S. generations: charitable contribution through organization websites 2010 and 2013
This statistic shows the percent of four different generations who made a charitable donation through an organization's website in the last two years in 2010 and 2013. According to the study, ** percent of Boomers had made such a contribution in 2010, a number which jumped to ** percent in 2013.
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Blackbaud, & Edge Research. (August 31, 2013). Percentage of generations in the United States who made a charitable contribution through an organization's website in 2010 and 2013 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/305919/us-generational-comparison-charitable-contributions-organization-websites/
Blackbaud, und Edge Research. "Percentage of generations in the United States who made a charitable contribution through an organization's website in 2010 and 2013." Chart. August 31, 2013. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/305919/us-generational-comparison-charitable-contributions-organization-websites/
Blackbaud, Edge Research. (2013). Percentage of generations in the United States who made a charitable contribution through an organization's website in 2010 and 2013. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/305919/us-generational-comparison-charitable-contributions-organization-websites/
Blackbaud, and Edge Research. "Percentage of Generations in The United States Who Made a Charitable Contribution through An Organization's Website in 2010 and 2013." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Aug 2013, /statistics/305919/us-generational-comparison-charitable-contributions-organization-websites/
Blackbaud & Edge Research, Percentage of generations in the United States who made a charitable contribution through an organization's website in 2010 and 2013 ÌÇÐÄÆÆ½â°æ, /statistics/305919/us-generational-comparison-charitable-contributions-organization-websites/ (last visited July 27, 2026)
Percentage of generations in the United States who made a charitable contribution through an organization's website in 2010 and 2013 [Graph], Blackbaud, & Edge Research, August 31, 2013. [Online]. Available: /statistics/305919/us-generational-comparison-charitable-contributions-organization-websites/