The number of people in Great Britain who consumed Captain Morgan rum amounted to around *** million users in 2021. Morgan's Spiced was the second most popular brand of dark & golden rum, with around *** million users.
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Kantar. (July 14, 2022). Brands of dark & golden rum ranked by number of users in Great Britain in 2021 (in 1,000s) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/304488/leading-brands-of-dark-and-golden-rum-in-the-uk/
Kantar. "Brands of dark & golden rum ranked by number of users in Great Britain in 2021 (in 1,000s)." Chart. July 14, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/304488/leading-brands-of-dark-and-golden-rum-in-the-uk/
Kantar. (2022). Brands of dark & golden rum ranked by number of users in Great Britain in 2021 (in 1,000s). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/304488/leading-brands-of-dark-and-golden-rum-in-the-uk/
Kantar. "Brands of Dark & Golden Rum Ranked by Number of Users in Great Britain in 2021 (in 1,000s)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Jul 2022, /statistics/304488/leading-brands-of-dark-and-golden-rum-in-the-uk/
Kantar, Brands of dark & golden rum ranked by number of users in Great Britain in 2021 (in 1,000s) ÌÇÐÄÆƽâ°æ, /statistics/304488/leading-brands-of-dark-and-golden-rum-in-the-uk/ (last visited August 04, 2026)
Brands of dark & golden rum ranked by number of users in Great Britain in 2021 (in 1,000s) [Graph], Kantar, July 14, 2022. [Online]. Available: /statistics/304488/leading-brands-of-dark-and-golden-rum-in-the-uk/
