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With fast and cheap mobile data plans and the largest population in the world, India has a lot to offer in the smartphone industry. Most Indian consumers use smartphones to connect to the internet, making it a huge market for many smartphone brands. In the last quarter of 2025, ** million smartphone units were shipped across India. The third quarter of 2025 recorded ** million shipments, normally a higher number, due to the festive season. Over the presented period, a general growth trend could be observed. 

Smartphone users in India

The Indian smartphone user base has a lot of potential to grow since many people still do not have internet subscriptions. However, the initiative by the central government to digitize the economy and the availability of cheap internet plans by private sector firms such as Reliance Jio have resulted in a significant increase.

The market for smartphones in India

The Indian smartphone market is filled with many brands. Vivo, the Chinese smartphone manufacturer from China, accounted for around **** percent of the shipment share of smartphones across India in 2025. In September 2025, the Apple iPhone 16 was the best-selling smartphone in the country with a ****-percent market share.