* 'All consumers' equal an index base value of 100 The report defines sports drinks as follows: "Drinks that enhance physical performance before, during or after physical/sporting activity. Sports drinks replace fluids and electrolytes/minerals lost by sweating and supply a boost of carbohydrate: isotonic (fluid, electrolytes and 6 to 8% carbohydrate), hypotonic (fluids, electrolytes and a low level of carbohydrate) and hypertonic (high level of carbohydrate)." The report defines energy drinks as follows: "Traditional glucose based energy drinks; functional or stimulation energy drinks which claim a particular energy boost from caffeine, guarana, taurine and ginseng or other herbs or some combination of these ingredients."
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Consumers' likelihood of choosing sports & energy drinks in the UK 2012
This statistic shows the likelihood of consumers (men, women and children) to choose sports and energy drinks in the United Kingdom (UK), as an index value. In 2012, the likelihood of children to choose sports or energy drinks was rated with an index value of **, compared to the base value of 100 for all consumers.
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British Soft Drinks Association. (May 8, 2013). Consumers' likelihood of choosing sports and energy drinks in the United Kingdom (UK) in 2012, indexed against all consumers* [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/284029/consumers-s-likelihood-of-choosing-sports-and-energy-drinks-in-the-uk/
British Soft Drinks Association. "Consumers' likelihood of choosing sports and energy drinks in the United Kingdom (UK) in 2012, indexed against all consumers*." Chart. May 8, 2013. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/284029/consumers-s-likelihood-of-choosing-sports-and-energy-drinks-in-the-uk/
British Soft Drinks Association. (2013). Consumers' likelihood of choosing sports and energy drinks in the United Kingdom (UK) in 2012, indexed against all consumers*. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/284029/consumers-s-likelihood-of-choosing-sports-and-energy-drinks-in-the-uk/
British Soft Drinks Association. "Consumers' Likelihood of Choosing Sports and Energy Drinks in The United Kingdom (Uk) in 2012, Indexed against All Consumers*." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 May 2013, /statistics/284029/consumers-s-likelihood-of-choosing-sports-and-energy-drinks-in-the-uk/
British Soft Drinks Association, Consumers' likelihood of choosing sports and energy drinks in the United Kingdom (UK) in 2012, indexed against all consumers* ÌÇÐÄÆÆ½â°æ, /statistics/284029/consumers-s-likelihood-of-choosing-sports-and-energy-drinks-in-the-uk/ (last visited August 05, 2026)
Consumers' likelihood of choosing sports and energy drinks in the United Kingdom (UK) in 2012, indexed against all consumers* [Graph], British Soft Drinks Association, May 8, 2013. [Online]. Available: /statistics/284029/consumers-s-likelihood-of-choosing-sports-and-energy-drinks-in-the-uk/