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In the United Kingdom in 2018, people consumed an annual average of liters of soft drinks per person. Consumption of soft drinks per person per year has increased compared to the previous 5 years, and by over * liters when compared to 2017 specifically. In general, 2018 was a year where almost all kinds of soft drinks saw an increase in consumed volume except for still and juice drinks. In many cases this meant a reversal of prior trends. Only one thing is for certain, the soft drink sugar levy introduced in 2018 seemed not to have adversely affected consumption.

UK soft drinks market

Soft drinks in this context are bottled water, carbonated drinks, still drinks, juice drinks, energy drinks, fruit juices and sport drinks. The **share of the market was made up of carbonates.

Soft drink brands in the UK

All private label brands counted together had the highest share of soft drink grocery sales in the United Kingdom in 2018. Coca Cola products had the second highest sales value followed by Pepsi products and Innocent products. Coca Cola was the single most sold soft drink in the convenience channel, followed by Red Bull.