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Poor online service: reasons car buyers would change dealer or manufacturer worldwide in 2012, by market type

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Source

Release date

March 2013

Region

Worldwide

Survey time period

2012

Number of respondents

Over 8,000

Method of interview

Questionnaire

Supplementary notes

The source did not provide information regarding age of survey respondents.

Citation formats

Online service: reasons car buyers change dealer or manufacturer worldwide 2012

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 4, 2013
This statistic shows the share of vehicle buyers who in 2012 said they would "go elsewhere" (change auto dealer or manufacturer) after poor online service. According to Capgemini, ** percent of auto shoppers reported they would switch dealers or manufacturers if they recieved a poor quality response and ** percent reported they would go elsewhere if the response took too long.
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