Apple iPhone 16 5G was the highest-shipping smartphone model in the Asia-Pacific, excluding China, in 2025, having accounted for **** percent of total shipments. Out of the five leading models in the region, *** were iPhones.
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Counterpoint Research. (March 18, 2026). Leading smartphone models in the Asia-Pacific (APAC), excluding China, in 2025, by share of shipments [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 16, 2026, from /statistics/1660558/global-smartphone-shipments-apac/
Counterpoint Research. "Leading smartphone models in the Asia-Pacific (APAC), excluding China, in 2025, by share of shipments." Chart. March 18, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 16, 2026. /statistics/1660558/global-smartphone-shipments-apac/
Counterpoint Research. (2026). Leading smartphone models in the Asia-Pacific (APAC), excluding China, in 2025, by share of shipments. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 16, 2026. /statistics/1660558/global-smartphone-shipments-apac/
Counterpoint Research. "Leading Smartphone Models in The Asia-pacific (Apac), excluding China, in 2025, by Share of Shipments." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Mar 2026, /statistics/1660558/global-smartphone-shipments-apac/
Counterpoint Research, Leading smartphone models in the Asia-Pacific (APAC), excluding China, in 2025, by share of shipments ÌÇÐÄÆÆ½â°æ, /statistics/1660558/global-smartphone-shipments-apac/ (last visited July 16, 2026)
Leading smartphone models in the Asia-Pacific (APAC), excluding China, in 2025, by share of shipments [Graph], Counterpoint Research, March 18, 2026. [Online]. Available: /statistics/1660558/global-smartphone-shipments-apac/