T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
Get in touch with us now| Characteristic | Share of respondents |
|---|---|
| Kinder | 55% |
| Duplo | 53% |
| Milka | 47% |
| Knoppers | 41% |
| Ferrero Rocher | 40% |
| Lindt | 39% |
| Ritter Sport | 38% |
| Snickers | 35% |
| Bounty | 34% |
| KitKat | 33% |
| M&M's | 30% |
| Twix | 30% |
| Balisto | 29% |
| Schogetten | 28% |
| Mars | 27% |
| Milky Way | 22% |
| Toblerone | 21% |
| Zetti | 17% |
| Tony's Chocolonely | 16% |
| Feodora | 15% |
| Hachez | 14% |
| Maltesers | 13% |
| Sarotti | 9% |
| share | 8% |
| Other | 5% |
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Source
Source
Release date
August 2025
More information
Region
Germany
Survey time period
June 17 to July 24, 2025
Number of respondents
1,245 respondents
Age group
18 to 64 years
Special properties
Respondents who knew the individual brand
Method of interview
Online survey
Supplementary notes
The survey question was: "When it comes to chocolate & candy bars, which of the following brands have you consumed in the past 12 months?" (multi-pick)
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