T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
Get in touch with us now| Characteristic | Very important | Somewhat important |
|---|---|---|
| Ice cream flavor | 78% | 16% |
| Price | 45% | 37% |
| Size of cone or container | 37% | 41% |
| Topping options | 35% | 36% |
| Brand | 33% | 35% |
| Ingredients or nutritional info | 30% | 30% |
| Cone options | 30% | 37% |
| Packaging or aesthetic appeal | 19% | 30% |
The chart is not accessible to screen readers. Please switch to the table view to access the data.
Loading statistic...
Download
Source
Sources
Release date
April 2024
More information
Region
United States
Survey time period
2024
Number of respondents
2,200 respondents
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
Original survey question: "How important, if at all, are each of the following factors when considering the kind of ice cream you want to have?"
The source did not provide the exact survey date in 2024.Â
Citation formats
