In 2024, around 61 percent of adults surveyed in the United States reported freshening their breath as a motivator for brushing their teeth. A similar share of adults also reported keeping their teeth as white as possible and maintaining an attractive smile as motivators for brushing.
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Delta Dental. (April 30, 2024). Share of U.S. adults brushing their teeth for the following personal appearance reasons in 2023 and 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1557604/us-adults-appearance-motivators-for-brushing-teeth/
Delta Dental. "Share of U.S. adults brushing their teeth for the following personal appearance reasons in 2023 and 2024." Chart. April 30, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1557604/us-adults-appearance-motivators-for-brushing-teeth/
Delta Dental. (2024). Share of U.S. adults brushing their teeth for the following personal appearance reasons in 2023 and 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1557604/us-adults-appearance-motivators-for-brushing-teeth/
Delta Dental. "Share of U.S. Adults Brushing Their Teeth for The following Personal Appearance Reasons in 2023 and 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2024, /statistics/1557604/us-adults-appearance-motivators-for-brushing-teeth/
Delta Dental, Share of U.S. adults brushing their teeth for the following personal appearance reasons in 2023 and 2024 ÌÇÐÄÆƽâ°æ, /statistics/1557604/us-adults-appearance-motivators-for-brushing-teeth/ (last visited July 25, 2026)
Share of U.S. adults brushing their teeth for the following personal appearance reasons in 2023 and 2024 [Graph], Delta Dental, April 30, 2024. [Online]. Available: /statistics/1557604/us-adults-appearance-motivators-for-brushing-teeth/
