The Brazilian marketplace app experienced a decline in the number of monthly active users in the past two years in the Latin American country, going from *** million users in January 2023 to *** million in February 2025. Americana's digital GMV also shrank from 2022 to 2023.
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AppMagic. (March 2, 2025). Monthly active users of Americanas app in Brazil from January 2023 to February 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1551445/americanas-app-maus-in-brazil/
AppMagic. "Monthly active users of Americanas app in Brazil from January 2023 to February 2025." Chart. March 2, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1551445/americanas-app-maus-in-brazil/
AppMagic. (2025). Monthly active users of Americanas app in Brazil from January 2023 to February 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1551445/americanas-app-maus-in-brazil/
AppMagic. "Monthly Active Users of Americanas App in Brazil from January 2023 to February 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Mar 2025, /statistics/1551445/americanas-app-maus-in-brazil/
AppMagic, Monthly active users of Americanas app in Brazil from January 2023 to February 2025 ÌÇÐÄÆƽâ°æ, /statistics/1551445/americanas-app-maus-in-brazil/ (last visited July 26, 2026)
Monthly active users of Americanas app in Brazil from January 2023 to February 2025 [Graph], AppMagic, March 2, 2025. [Online]. Available: /statistics/1551445/americanas-app-maus-in-brazil/
