Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024
Characteristic
Share of responses
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In late 2024, over ** percent of French consumers said they had not used generative AI while shopping during Black Friday, Cyber Monday, or Singles' Day before. That said, over a quarter of those who had not tried it during major sales events intended to give it a go this year.
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BCG. (November 13, 2024). Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG. "Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024." Chart. November 13, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG. (2024). Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG. "Share of Shoppers Who Have Used Generative Ai in Their Shopping Journey before and Plan to Use It for Black Friday, Cyber Monday, or Singles' Day in France in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Nov 2024, /statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG, Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1536634/will-french-consumers-use-ai-for-black-friday/ (last visited July 27, 2026)
Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024 [Graph], BCG, November 13, 2024. [Online]. Available: /statistics/1536634/will-french-consumers-use-ai-for-black-friday/
