According to data, in 2023, 48 percent of Italians indicated that they continued to purchase extra-virgin olive oil as before, despite the increasing prices. On the other hand, 23 percent expressed an intention to reduce the frequency of their purchases.
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Teatro Naturale. (March 22, 2024). Consumer behavior adopted towards extra-virgin olive oil in the face of rising prices in Italy in 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/1481452/consumer-behavior-change-extra-virgin-olive-oil-italy/
Teatro Naturale. "Consumer behavior adopted towards extra-virgin olive oil in the face of rising prices in Italy in 2023." Chart. March 22, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/1481452/consumer-behavior-change-extra-virgin-olive-oil-italy/
Teatro Naturale. (2024). Consumer behavior adopted towards extra-virgin olive oil in the face of rising prices in Italy in 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/1481452/consumer-behavior-change-extra-virgin-olive-oil-italy/
Teatro Naturale. "Consumer Behavior Adopted towards Extra-virgin Olive Oil in The Face of Rising Prices in Italy in 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 22 Mar 2024, /statistics/1481452/consumer-behavior-change-extra-virgin-olive-oil-italy/
Teatro Naturale, Consumer behavior adopted towards extra-virgin olive oil in the face of rising prices in Italy in 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1481452/consumer-behavior-change-extra-virgin-olive-oil-italy/ (last visited July 25, 2026)
Consumer behavior adopted towards extra-virgin olive oil in the face of rising prices in Italy in 2023 [Graph], Teatro Naturale, March 22, 2024. [Online]. Available: /statistics/1481452/consumer-behavior-change-extra-virgin-olive-oil-italy/