senior leaders of online travel agencies that are involved in technology investment decision-making
Supplementary notes
The source specifies that around half of respondents were from regional online travel agencies with revenue of less than 100 million U.S. dollars.
The countries involved in the study included Brazil, China, France, Germany, India, Mexico, South Korea, the United Arab Emirates, the United Kingdom, and the United States.
Citation formats
Main technology solutions planned to be implemented by OTAs worldwide 2023
A 2023 global survey examined the main technology solutions planned to be implemented by online travel agencies over the next 12 months. APIs to connect to multiple content sources more easily emerged as the main tech solution to be adopted in the coming year, as mentioned by * of respondents.
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Amadeus. (April 8, 2024). Main technology solutions planned to be implemented by online travel agencies (OTAs) worldwide in the next 12 months as of 4th quarter 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1464265/main-technology-solutions-to-be-implemented-by-otas-worldwide/
Amadeus. "Main technology solutions planned to be implemented by online travel agencies (OTAs) worldwide in the next 12 months as of 4th quarter 2023." Chart. April 8, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1464265/main-technology-solutions-to-be-implemented-by-otas-worldwide/
Amadeus. (2024). Main technology solutions planned to be implemented by online travel agencies (OTAs) worldwide in the next 12 months as of 4th quarter 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1464265/main-technology-solutions-to-be-implemented-by-otas-worldwide/
Amadeus. "Main Technology Solutions Planned to Be Implemented by Online Travel Agencies (Otas) Worldwide in The next 12 Months as of 4th Quarter 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Apr 2024, /statistics/1464265/main-technology-solutions-to-be-implemented-by-otas-worldwide/
Amadeus, Main technology solutions planned to be implemented by online travel agencies (OTAs) worldwide in the next 12 months as of 4th quarter 2023 ÌÇÐÄÆƽâ°æ, /statistics/1464265/main-technology-solutions-to-be-implemented-by-otas-worldwide/ (last visited July 25, 2026)
Main technology solutions planned to be implemented by online travel agencies (OTAs) worldwide in the next 12 months as of 4th quarter 2023 [Graph], Amadeus, April 8, 2024. [Online]. Available: /statistics/1464265/main-technology-solutions-to-be-implemented-by-otas-worldwide/
