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Frequency of buying Hanfu in China as of October 2023

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Sources

Release date

November 2023

Region

Asia, China

Survey time period

October 2023

Number of respondents

1,760 respondents

Special properties

Hanfu enthusiasts

Method of interview

Online survey

Citation formats

Frequency of buying Hanfu China 2023

Published by
Bruna Rocco,
Mar 12, 2024

According to a survey among Chinese Hanfu enthusiasts in October 2023, about **** percent of the respondents bought Hanfu once or twince per quarter. Those who had never purchased Hanfu accounted for merely *** percent of the respondents. In 2023, China's Hanfu industry recorded a sales revenue of almost **** billion yuan

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