T. Ozbun
Research expert covering food retail and all food topics for Italy and Brazil
Get in touch with us now| Characteristic | Year-over-year growth |
|---|---|
| Area 1 | 6.9% |
| Area 2 | 9.9% |
| Area 3 | 8.8% |
| Area 4 | 9.9% |
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Source
Sources
Release date
November 2023
More information
Region
Italy
Survey time period
YTD October 2023
Special properties
Increase compared to the previous year
Supplementary notes
Nielsen Areas are commercially homogeneous geographic portions into which Nielsen divides a country's territory in order to carry out surveys and market shares and estimates, coverage, pricing, and a range of analyses to support marketing activities and the commercial distribution of goods and services.
Italy is divided into four Nielsen areas:
Area 1: Northwest-Piedmont, Aosta Valley, Liguria, Lombardy.
Area 2: Northeast-Trentino-South Tyrol, Veneto, Friuli-Venezia Giulia, Emilia-Romagna.
Area 3: Center - Tuscany, Umbria, Marche, Lazio, Sardinia.
Area 4: South - Abruzzo, Molise, Apulia, Campania, Basilicata, Calabria, Sicily.
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