According to the source, the Food Frugality Index is a monthly proprietary measure of respondents engaging cost-saving behaviors. Higher index values indicate more frugality.
Food frugality related behaviors include purchasing lower-cost meats, purchasing mostly store brands, purchasing lower-cost ingredients, reducing at-home food waste, buying only essentials, and buying less than wanted.
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Food frugality in grocery shopping in Mexico 2022-2024
According to Deloitte's Food Frugality Index, polled consumers have responded to the rising prices in food with frugal behaviors such as purchasing more affordable options of different products, including cheaper meats, store brands, and reducing food waste. From May 2024, consumers in Mexico tended to be less frugal in their food spending, with the index staying under the **** baseline (100). This trend went up to ** in ** and remained below ** in later months, suggesting a slight decrease in frugality when purchasing food at grocery stores.
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Deloitte. (January 15, 2025). Food frugality in grocery shopping in Mexico from September 2022 to September 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1422328/mexico-food-frugality-in-grocery-shopping/
Deloitte. "Food frugality in grocery shopping in Mexico from September 2022 to September 2024." Chart. January 15, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1422328/mexico-food-frugality-in-grocery-shopping/
Deloitte. (2025). Food frugality in grocery shopping in Mexico from September 2022 to September 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1422328/mexico-food-frugality-in-grocery-shopping/
Deloitte. "Food Frugality in Grocery Shopping in Mexico from September 2022 to September 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Jan 2025, /statistics/1422328/mexico-food-frugality-in-grocery-shopping/
Deloitte, Food frugality in grocery shopping in Mexico from September 2022 to September 2024 ÌÇÐÄÆƽâ°æ, /statistics/1422328/mexico-food-frugality-in-grocery-shopping/ (last visited August 04, 2026)
Food frugality in grocery shopping in Mexico from September 2022 to September 2024 [Graph], Deloitte, January 15, 2025. [Online]. Available: /statistics/1422328/mexico-food-frugality-in-grocery-shopping/
