Media spend on sports across India amounted to about ** billion Indian rupees in 2023. Even though television dominated spending that year, it was lower compared to 2022. Digital media spending had a significant growth, accounting for over ** billion rupees that year.
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WPP Media. (March 12, 2024). Media spend in Indian sports in 2023, by type of medium (in billion Indian rupees) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1415640/india-media-spending-in-sports-by-type/
WPP Media. "Media spend in Indian sports in 2023, by type of medium (in billion Indian rupees)." Chart. March 12, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1415640/india-media-spending-in-sports-by-type/
WPP Media. (2024). Media spend in Indian sports in 2023, by type of medium (in billion Indian rupees). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1415640/india-media-spending-in-sports-by-type/
WPP Media. "Media Spend in Indian Sports in 2023, by Type of Medium (in Billion Indian Rupees)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Mar 2024, /statistics/1415640/india-media-spending-in-sports-by-type/
WPP Media, Media spend in Indian sports in 2023, by type of medium (in billion Indian rupees) ÌÇÐÄÆÆ½â°æ, /statistics/1415640/india-media-spending-in-sports-by-type/ (last visited July 27, 2026)
Media spend in Indian sports in 2023, by type of medium (in billion Indian rupees) [Graph], WPP Media, March 12, 2024. [Online]. Available: /statistics/1415640/india-media-spending-in-sports-by-type/