Media spend on sports across India amounted to nearly ** billion Indian rupees in 2023. Cricket was the major contributor of the media spends. Media expenditure accounted for of the entire sports market in India that year.
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BestMediaInfo, & The Economic Times, & WPP Media. (March 12, 2024). Media spend in Indian sports from 2008 to 2023 (in billion Indian rupees) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/734585/india-media-sponsorship-value-in-sports/
BestMediaInfo, und The Economic Times, und WPP Media. "Media spend in Indian sports from 2008 to 2023 (in billion Indian rupees)." Chart. March 12, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/734585/india-media-sponsorship-value-in-sports/
BestMediaInfo, The Economic Times, WPP Media. (2024). Media spend in Indian sports from 2008 to 2023 (in billion Indian rupees). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/734585/india-media-sponsorship-value-in-sports/
BestMediaInfo, and The Economic Times, and WPP Media. "Media Spend in Indian Sports from 2008 to 2023 (in Billion Indian Rupees)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Mar 2024, /statistics/734585/india-media-sponsorship-value-in-sports/
BestMediaInfo & The Economic Times & WPP Media, Media spend in Indian sports from 2008 to 2023 (in billion Indian rupees) ÌÇÐÄÆƽâ°æ, /statistics/734585/india-media-sponsorship-value-in-sports/ (last visited July 30, 2026)
Media spend in Indian sports from 2008 to 2023 (in billion Indian rupees) [Graph], BestMediaInfo, & The Economic Times, & WPP Media, March 12, 2024. [Online]. Available: /statistics/734585/india-media-sponsorship-value-in-sports/
