In 2022, around million households in Western Europe subscribed to over-the-top services, such as Netflix and Disney+, while the North American OTT market recorded almost *** million subscribing households. However, the number of homes subscribing to at least one OTT service in Western Europe was projected to surpass North America (U.S. and Canada) in 2025, as indicated by recent research. Additionally, it was forecast that North America's contribution to global revenue will drop below ** percent by 2024.
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Ampere Analysis. (September 11, 2023). Number of subscription over-the-top (OTT) households in Western Europe and North America from 2015 to 2025 (in millions) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1415231/household-ott-subscriptions-western-europe-north-america/
Ampere Analysis. "Number of subscription over-the-top (OTT) households in Western Europe and North America from 2015 to 2025 (in millions)." Chart. September 11, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1415231/household-ott-subscriptions-western-europe-north-america/
Ampere Analysis. (2023). Number of subscription over-the-top (OTT) households in Western Europe and North America from 2015 to 2025 (in millions). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1415231/household-ott-subscriptions-western-europe-north-america/
Ampere Analysis. "Number of Subscription Over-the-top (Ott) Households in Western Europe and North America from 2015 to 2025 (in Millions)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 11 Sep 2023, /statistics/1415231/household-ott-subscriptions-western-europe-north-america/
Ampere Analysis, Number of subscription over-the-top (OTT) households in Western Europe and North America from 2015 to 2025 (in millions) ÌÇÐÄÆÆ½â°æ, /statistics/1415231/household-ott-subscriptions-western-europe-north-america/ (last visited July 26, 2026)
Number of subscription over-the-top (OTT) households in Western Europe and North America from 2015 to 2025 (in millions) [Graph], Ampere Analysis, September 11, 2023. [Online]. Available: /statistics/1415231/household-ott-subscriptions-western-europe-north-america/