In a survey conducted in June 18, only ***percent of Gen Z (ages 18-24) consumers in the United Kingdom did the majority of their food shopping via online channels. In contrast, that figure stood at ***percent for respondents aged 65 and older. Overall, the e-commerce user penetration for food and drink in the UK witnessed a significant increase since the onset of the COVID-19 pandemic.
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YouGov. (July 22, 2025). Share of the population purchasing food and drinks online in the United Kingdom in June 2025, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1401381/uk-food-drink-e-commerce-user-penetration/
YouGov. "Share of the population purchasing food and drinks online in the United Kingdom in June 2025, by age group." Chart. July 22, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1401381/uk-food-drink-e-commerce-user-penetration/
YouGov. (2025). Share of the population purchasing food and drinks online in the United Kingdom in June 2025, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1401381/uk-food-drink-e-commerce-user-penetration/
YouGov. "Share of The Population Purchasing Food and Drinks Online in The United Kingdom in June 2025, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Jul 2025, /statistics/1401381/uk-food-drink-e-commerce-user-penetration/
YouGov, Share of the population purchasing food and drinks online in the United Kingdom in June 2025, by age group ÌÇÐÄÆƽâ°æ, /statistics/1401381/uk-food-drink-e-commerce-user-penetration/ (last visited July 22, 2026)
Share of the population purchasing food and drinks online in the United Kingdom in June 2025, by age group [Graph], YouGov, July 22, 2025. [Online]. Available: /statistics/1401381/uk-food-drink-e-commerce-user-penetration/
